Latest

"To Nonprofit" or "Not to Nonprofit": That is the Question…We Get All the Time!

Written by Nick Armstrong Starting a theater or comedy club is an exciting and challenging endeavor. Whether you’re launching an improv school, building a stand-up venue, or creating a multipurpose performance space, choosing the right business structure is a crucial early step. Many new theater founders ask: * Should I

From One Hit to a Full House: How to Keep Your Shows Selling Out

Written by Nick Armstrong When you sell out your first improv show, it feels like magic. The energy is high, the audience is buzzing, and you can’t help but think, “This is it, we’re doing it!” But let’s be real, sustaining that success is where the challenge

Batten Down the Hatches: How Improv and Comedy Theaters Can Weather an Unstable Economy

When the economy starts to wobble, arts organizations often feel the tremors first. People tighten their belts, entertainment budgets shrink, and suddenly, those crowded Friday night shows begin to look a bit… roomier. For improv and comedy theaters—already operating on a shoestring—surviving (and thriving) during economic uncertainty requires

Memberships, a New Model for Theatre Revenue

Today we’re excited to announce a major new feature for CrowdWork, Memberships! This is something we've envisioned since the earliest days of CrowdWork (back then when we were Fourth Wall Tickets), and we’re thrilled to finally bring it to you. Memberships enable recurring support from your

Introducing AudienceBot: Artificial Attendance, Real Revenue

We're thrilled—nay, ecstatic—to announce the launch of AudienceBot™, our latest groundbreaking feature designed exclusively for improv comedy theaters everywhere! Low ticket sales getting you down? Classes not selling out fast enough? We've got you covered! How It Works AudienceBot™ leaps into action whenever sales

How Payment Plans Transformed Class Sales at RISE Comedy

At CrowdWork, we support a wide range of experiences. Accessibility is essential, which is why we recently launched the Payment Plan feature. This exciting addition allows patrons to pay for a show or class in multiple installments. By breaking larger payments into smaller, manageable amounts, we can make it possible

Crowdwork vs OvationTix/AudienceView

Written By Nick Armstrong of RISE Comedy When it comes to running a successful theater, festival, or comedy club, it's easy to focus on the big shiny things like shows, marketing, and community engagement, but let's not forget the backbone of your operation— your ticketing system.

How the New FTC Hidden Service Fees Rule Affects Your Venue (Dec 2024)

Last week, the Federal Trade Commission (FTC) announced a major new rule targeting hidden fees (sometimes referred to as "junk fees") in the event ticketing industry. This rule requires all ticketing platforms to display the total price, including all mandatory fees, upfront when advertising or displaying ticket prices.

Building a Successful Comedy Theater: Marketing Tips & Tricks from Nick Armstrong of RISE Comedy and Improv Utopia

When Nick Armstrong first started in the comedy world, he quickly realized that running a successful theater is about far more than just being funny. It's a delicate balance of artistic passion and strategic business thinking—a lesson he learned through years of experience with Improv Utopia, Westside

What's in a Name?

Naming things is hard. Naming things that grow and evolve over time is even harder. Fourth Wall Tickets is no stranger to this phenomenon. When we first launched, the “Tickets” of our name worked great and made perfect sense: all we did were tickets. We didn’t have classes, gift

Updates for August 2024 🎉

A wise man once said, “The more, the merrier.” Read about the new faces, features, and pricing structure coming soon to Fourth Wall Tickets. There’s never been a better time to explore Fourth Wall Tickets and learn how we can make managing your theatre and your patrons an absolute

The Compass Players: How a 1950s Improv Troupe Changed American Comedy

The Compass Players, the first improvisational theater in the United States, changed the way people think about improv and has a lasting legacy in the world of comedy.

How Improv Transforms the Workplace

Did you know corporations such as Google and PepsiCo have integrated improv training into their employee development programs? When many companies went remote (and sometimes stayed remote) over the past few years, improv exercises have been able to help pull colleagues and teams together. Companies utilizing improv principles report significant

A Short History of the Upright Citizens Brigade

What is the Upright Citizens Brigade and how has it affected improv? In the vibrant realm of Chicago improvisational comedy, the Upright Citizens Brigade (UCB) emerged as a pioneering force, revolutionizing the art form and leaving an indelible mark on the world of entertainment. The UCB has garnered immense respect